Learn about what search engine optimization is. If you are attempting to increase the visibility of your website by yourself, you need to do as much research about SEO as possible. There are excellent resources on the internet, and several books have been written about the subject as well. The more you know, the better you will do.

People might come to your website in droves, but if they click away after 5 seconds, it's not going to help much. Increasingly, evidence shows that the time a viewer spends looking at a website (per Quantcast scores and other measures)increases the page ranking. This influences the PageRank of a site. Message boards and forums can encourage visitors to stay on your website for a long time.

To optimize search engine performance a website should not be designed to rely on JavaScript. While Java is very common and can add lots of functionality to a site, it simply cannot be indexed as effectively as raw HTML. There are also some visitors that will not turn on Java when they visit a site for the first time. A good website remains functional even if JavaScript is disabled.

Take a look at your competitors websites and check out their source codes. This gives you information about how they use SEO on their website, and which keywords they use. You can use some of these methods if you feel it will help your site.

After you carefully determine which key-phrases you will "sprinkle" throughout your website, make sure to include them in your web page title. Your title is your websites first handshake with search engines, so make it friendly and relevant. This will help your site get clicked since it will fit searches better.

Tag optimization is really the key to search engine optimization, because your tags are one of the most important aspects of your website. In days gone by tags were just a way to get across basic info, now tags are used in order to locate your site and to rank it accordingly!

Providing a site map is an important way to help search engines spider your website and increase your incoming traffic. All your webpages will receive equal attention. Having these links in the side bar will help customers navigate your site, improving your traffic.

Search engines are known to be attracted by a site map. Devising a site map may help SEO, and also help visitors find their way around your site once they arrive. A site map helps make your website easier to navigate. This will boost your site traffic, as people will visit the links at the side.

Once you have chosen your key words and your pages are ready to go, get listed in the best directories. Being listed in directories is free ,and they are used by the major search engines to build their own directories. It's believed that if you get listed in the best directories, you will be highly ranked in the search engines.

When you're working with SEO on pages you should try to have a lot of articles that are short and about the same thing instead of an article that's long. Shorter pages end up ranking higher than long ones. Also, many viewers don't read the whole article if it is too long.

Videos along with a video sitemap can increase your site's SEO. Videos can create a personal touch on your site. Post such videos to your site with keyword-optimized labels. Create a sitemap and submit it through Google Webmaster Tools. Next, post the video on YouTube, Metacafe, Yahoo and other video websites. This should glean you plenty of customers.

Google and Yahoo both offer free local listing services; you should sign up for these, especially if your website ties in to a physical business. Being listed gives you added visibility to potential customers for free. Finding free ways to promote your business will stretch your Digital Marketing Analyst budget.

When selecting a domain name, choose one that is easily remembered and has a name that has something to do with what you are selling. These tools are helpful since your website will be easy to find due to the ease of pronunciation.

If you are using SEO, take the time to ensure that the code on your site is well written. For instance, if you have JavaScript and the code isn't done well, spiders can't index your site. If you rely heavily on Flash content without text descriptions, your site may simply be ignored by the search engines.

Search engine optimization uses a lot of specialized vocabulary that may be hard for you to understand at first, but do not be discouraged from creating a good website. Just read this article for some super simple SEO tips and tactics and your site will be just fine.

If you want to have your site showing higher, you need to help the web spiders who determine the rankings. Spiders are constantly navigating your site's content looking for relevant items like your keywords, but for them to do so, your site must be easily navigable. A site map is a great feature to help spiders determine which pages are the most important.

If you are looking to hire a company to do your SEO for you, make sure to research and interview them thoroughly. Determine what kind of tactics that they use for their optimization and make sure that it fits in with your brand and business strategies. Ask if they can provide references for companies that they have helped and search them. If they rank high, you may be on the right track.